ABOUT PROJECT

The goal was to create a playful and recognizable identity for Dredhëz Handmade, an accessories brand inspired by strawberries and the Albanian letter “Ë.” Custom typography, organic graphic forms, and a bold red-and-pink palette give the brand a youthful and expressive personality that remains consistent across packaging and social media.

ABOUT PROJECT

The goal was to create a playful and recognizable identity for Dredhëz Handmade, an accessories brand inspired by strawberries and the Albanian letter “Ë.” Custom typography, organic graphic forms, and a bold red-and-pink palette give the brand a youthful and expressive personality that remains consistent across packaging and social media.

ABOUT PROJECT

The goal was to create a playful and recognizable identity for Dredhëz Handmade, an accessories brand inspired by strawberries and the Albanian letter “Ë.” Custom typography, organic graphic forms, and a bold red-and-pink palette give the brand a youthful and expressive personality that remains consistent across packaging and social media.

Challenges & Solutions

Problem

Dredhëz Handmade entered a crowded accessories market where many handmade brands rely on similar neutral and traditional craft aesthetics. The challenge was to create an identity that felt distinctive and youthful while communicating the care, quality, and craftsmanship behind every handmade piece.

Solution

I transformed the Albanian letter “Ë” into a memorable strawberry-inspired symbol. A bold red-and-pink palette, playful organic forms, and clean typography give Dredhëz Handmade a warm and modern personality. Applied across packaging, branded materials, and social media, the identity remains expressive, recognizable, and consistent.

Challenges & Solutions

Problem

Dredhëz Handmade entered a crowded accessories market where many handmade brands rely on similar neutral and traditional craft aesthetics. The challenge was to create an identity that felt distinctive and youthful while communicating the care, quality, and craftsmanship behind every handmade piece.

Solution

I transformed the Albanian letter “Ë” into a memorable strawberry-inspired symbol. A bold red-and-pink palette, playful organic forms, and clean typography give Dredhëz Handmade a warm and modern personality. Applied across packaging, branded materials, and social media, the identity remains expressive, recognizable, and consistent.

Challenges & Solutions

Problem

Dredhëz Handmade entered a crowded accessories market where many handmade brands rely on similar neutral and traditional craft aesthetics. The challenge was to create an identity that felt distinctive and youthful while communicating the care, quality, and craftsmanship behind every handmade piece.

Solution

I transformed the Albanian letter “Ë” into a memorable strawberry-inspired symbol. A bold red-and-pink palette, playful organic forms, and clean typography give Dredhëz Handmade a warm and modern personality. Applied across packaging, branded materials, and social media, the identity remains expressive, recognizable, and consistent.

Process

Design

Process

Design

Process

Design

Logo

Design

The client wanted a playful yet refined identity that reflected the handmade character of Dredhëz Handmade. Inspired by the brand name meaning “strawberry” in Albanian. I transformed the lowercase letter “ë” into a distinctive strawberry-inspired symbol. Its rounded form and vibrant colour palette communicate warmth, creativity, and care, while the clean typography keeps the identity modern and versatile across packaging, branded materials, and digital platforms.

Logo

Design

The client wanted a playful yet refined identity that reflected the handmade character of Dredhëz Handmade. Inspired by the brand name meaning “strawberry” in Albanian. I transformed the lowercase letter “ë” into a distinctive strawberry-inspired symbol. Its rounded form and vibrant colour palette communicate warmth, creativity, and care, while the clean typography keeps the identity modern and versatile across packaging, branded materials, and digital platforms.

Logo

Design

The client wanted a playful yet refined identity that reflected the handmade character of Dredhëz Handmade. Inspired by the brand name meaning “strawberry” in Albanian. I transformed the lowercase letter “ë” into a distinctive strawberry-inspired symbol. Its rounded form and vibrant colour palette communicate warmth, creativity, and care, while the clean typography keeps the identity modern and versatile across packaging, branded materials, and digital platforms.

Brand

Guidelines

Dredhëz Handmade’s brand guidelines establish a clear framework for applying the identity across print and digital platforms. From the strawberry-inspired logo and vibrant colour palette to typography and organic graphic forms, every element works together as part of one cohesive system. This consistency keeps the brand playful, recognizable, and expressive across packaging, stationery, social media, and other branded applications.

Brand

Guidelines

Dredhëz Handmade’s brand guidelines establish a clear framework for applying the identity across print and digital platforms. From the strawberry-inspired logo and vibrant colour palette to typography and organic graphic forms, every element works together as part of one cohesive system. This consistency keeps the brand playful, recognizable, and expressive across packaging, stationery, social media, and other branded applications.

Brand

Guidelines

Dredhëz Handmade’s brand guidelines establish a clear framework for applying the identity across print and digital platforms. From the strawberry-inspired logo and vibrant colour palette to typography and organic graphic forms, every element works together as part of one cohesive system. This consistency keeps the brand playful, recognizable, and expressive across packaging, stationery, social media, and other branded applications.

Colors &

Typography

Colors &

Typography

Colors &

Typography

Print

Materials

Dredhëz Handmade’s visual identity extends across print through strawberry-inspired graphics, vibrant colours, and clean typography. Applied to business cards, packaging, stationery, and other branded materials, the system creates a cohesive and recognizable presence while preserving the brand’s playful, handcrafted character.

Print

Materials

Dredhëz Handmade’s visual identity extends across print through strawberry-inspired graphics, vibrant colours, and clean typography. Applied to business cards, packaging, stationery, and other branded materials, the system creates a cohesive and recognizable presence while preserving the brand’s playful, handcrafted character.

Print

Materials

Dredhëz Handmade’s visual identity extends across print through strawberry-inspired graphics, vibrant colours, and clean typography. Applied to business cards, packaging, stationery, and other branded materials, the system creates a cohesive and recognizable presence while preserving the brand’s playful, handcrafted character.